START WITH A CONVERSATION
Tell Jim About Your Event
Bring the audience, the purpose and the questions. The first conversation is an opportunity to explore what a relevant keynote could do for your event.
SPEAK DIRECTLY WITH JIM
Your event starts here.
Use Jim’s contact page to share your event details, or call to discuss what you have in mind.
Working through a speakers bureau? The same preparation process applies. Explore the agent resources ↗
USEFUL STARTING POINTS
Five questions
to bring with you.
You do not need a finished brief to begin. These questions help focus the conversation and identify the work the keynote needs to do.
What is the event meant to accomplish?
Describe the strategic purpose: opening a conversation, aligning leadership, challenging assumptions or helping customers understand a changing market.
Who will be attending?
Industry, roles, seniority, geography and familiarity with the subject help determine the right language, examples and depth.
What is changing in their world?
Share the pressures and opportunities the audience recognizes, along with any assumptions you want the keynote to explore.
What should people discuss afterward?
Identify the questions, decisions or actions you want the event to bring into focus.
How does the keynote fit the agenda?
Timing, format, other sessions and the event’s overall narrative help shape the contribution Jim can make.